What is business development? While a consultants hourly rate may be higher than you’re comfortable with a deal can be put together much faster by a professional than someone trying for the first time to structure a business partnership. If you’re the typical small business starting, growing or even just surviving in a tough economic market with little or no credit, you also need business development strategies that don’t eat up your cash flow.
Many separate workgroups or business units support the BD process, from corporate management to the operations staff to production personnel and administrative staff inside the company, to third party Subject Matter Experts (SME) or professional proposal preparation personnel like those provided by third party consulting firms.
Identify – Before you can seriously plan for business development it is necessary to identify new business opportunities. With the help of the business development plan you can monitor the progress of all the current programs and evaluate the efficacy of your future endeavors.
Plan – Once new business opportunities have been identified you will need to decide how you can best reach those new customers and markets. Given the growth stage in which your company finds itself it can indeed be worthwhile considering employing business development services in one way or another.
So many professional service firms we meet bemoan the track record of most of their folk in developing new work and new clients in attractive niches. Many business that do not have the internal man power and capabilities to identify, engage, and do the business deals necessary for growth can benefit from a consultant or consulting firm that has access to the business decision makers or the experience necessary to reach out to companies and develop the relationships required to put together a great business deal.
During this phase cash flows stabilize and establishment of marketing networks and operational channels are completed. Hiring a consultant or consulting firm to act as a business development team for you company is a great route for many small businesses. In a new business development it is a visionary process, in which a direction for the venture can be identified and a systematic and orderly processes can be established as part of the overall business plan.
While there of course exist much overlap between of these fields, it gives an idea of who, how, when and for whom various actors interact with firms on their path to growth. During this phase, the business experiences market pressures from all quarters, and are unable to handle them successfully.
Business Development Plan
Starting a new business is far more than simply hanging a sign out and waiting for customers to pour through the door and I’m sure anyone willing to invest in a new venture is well aware of this fact. Working in business development is an excellent way to develop skills in strategy, negotiations, and managing partner and client relationships. Incorporate sales training for business development and growth. At this stage in the company life cycle business risk is beginning to decrease and the opportunity for true value creation presents its self, yet the path to that second level can be a long and tricky walk.
We must first look at the business development process itself. During this phase of its existence, businesses experience expansion of its activities and enhancement of its customer base. Large management consulting firms offer a more diverse set of services compared to boutique consulting firms and are often international in scope.
Managing a business development team member is similar to a sales team member in many respects. Hiring a business development person is different than finding a sales person for your team. Overall, boutique consulting firms focus on a limited scope of industries, and resolve business issues quicker than large management consulting firms that require more time for a specific project.
Starting a new business is far more than simply hanging a sign out and waiting for customers to pour through the door and I’m sure anyone willing to invest in a new venture is well aware of this fact. Companies that want to execute business deals with larger fortune 500 type companies should always highly consider hiring an expert that has preexisting relationships with the company that you want to do a deal with. This is an ideal time for businesses to consider expansion or diversification.
During this phase, the business require infusion of additional capital to buy capital equipment to increase production (for manufacturing businesses), to establish additional service network (for service providers) or procure more goods for trade (for trading businesses).
What Are The Stages Of Business Development
When it comes to improving the running of your business or building up a solid business from the ground up hiring a firm of business development consultants are a great way of increasing your profits and developing a solid business plan. While the business plan is critical for the success of the new venture, it is not the first step in the process. Undeniably, business development is a crucial component of a firm’s success – the opportunities forged today will define what the company is doing on tomorrow.
Marketing – Your marketing strategy will have a direct impact on your success. Just as when buying any service, when contracting for professional business development services it is important to have clear deliverables. This is the third stage of a business development.
These firms tend to work with private sector companies but also with governmental institutions and nonprofits. Incorporate sales training for business development and growth.