Analytics Intelligence transforms the data of the different business areas of the company (Marketing, HR, Finance,..) into strategic information, thus facilitating decision-making and the definition of business strategies. Over the last several decades, hundreds of studies in organizations of all kinds- from small family owned retailers to corporate giants, from hospitals to religious orders- have followed certain people’s lead, assessing the capabilities that set the star performers apart from average in jobs within their organization.
Sedangkan Data Integrity dipenuhi oleh Data Warehouse di mana BI ini dijalankan.Salah satu yang menjadi kelebihan dari Business Intelligence adalah dimanjakannya users dengan struktur data yang memudahkan pembuatan report secara self-service dalam bentuk dimensi dan measures.
Now it would have been impolite of me to point out that accessing data, any and nearly all of this company’s data, is not a problem to begin with and that this statement alone indicates a deeply flawed understanding and approach that many senior managers in need of analysing and understanding their business(es) seem to arrive at – namely, we should spend more money on cutting edge IT systems to gain a competitive advantage.
In such a scenario, a Business Intelligence consultant is not only an expert in setting up new systems but also identifying lagging areas in technology, human resource, accounts and operations that are affecting business operations of a company at fundamental level.
With some exceptions, corporate use of computers has essentially become locked into the business of record keeping; frozen solid in the first great ice-age of non-progressive wheel-spinning, running faster to stand still, quagmire, where huge budgets evaporate, just trying to keep up with the avalanche of necessary upgrades and replacements.