The Business Development Program’s manager collaborates with a variety of business groups to enhance commerce with California businesses and underrepresented business groups. When a global high-tech player wanted to accelerate growth and earnings in one of their three business divisions showing promising global market conditions, business development was tasked with analysing options, defining strategies and engaging senior management and key subsidiary stakeholders to buy into the plans.
As a Business Development Wrangler, you will: Conduct market and user research to identify, assess, and prioritize new business opportunities, and to inform build/buy/partner decisions; evaluate and recommend partnerships and acquisition targets; and execute deals and oversee their long-term success.
While business developers work to address how firms can sell more of their products or services and make more money both today and tomorrow, business development activities are typically skewed towards forthcoming business opportunities and strategy.
My wife, a veteran marketing, used to tell her clients, If I’m not asking to spend your money, I’m not doing my job.” Investing in human resources, infrastructure and fixed assets at this moment it time is certainly not risk-free, but the returns are higher than ever before, there are deals to be had.
From the birth of ideas to early startups, to small and medium enterprises (SMEs) who seek second stage growth, and all they way to strategy implementation for corporate giants, many institutions exist to support firms in their business development efforts.